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[Only 3 DAYS TO GO] Using Marketing Data To Elevate Your UX Strategy
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[Only 3 DAYS TO GO] Using Marketing Data To Elevate Your UX Strategy

How to Use Marketing Data to Make Your UX Research Indispensable

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Yao Adantor
Aug 25, 2024

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User Experience University
[Only 3 DAYS TO GO] Using Marketing Data To Elevate Your UX Strategy
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Are you struggling not only to make sense of the marketing data you have but also to gather the right data in the first place? Or perhaps you're unsure how to leverage that data to truly enhance your UX projects? If you've ever felt overwhelmed by the numbers or struggled to connect the dots between marketing insights and user experience, this workshop is exactly what you need!

Why You Can't Afford to Miss This:

Only 3 Days Left! ⏳If you've been searching for that edge to set your research apart and make it indispensable, this is it.

Here's What to Expect in This Workshop:

🔍 Differentiate Business and UX Research Visions: Understand the key differences and learn how to gather useful marketing data through effective stakeholder interviews.

📊 Methods and Data Sources: Explore powerful methods for analyzing marketing data, like futurology and STEEP analysis, to gain a comprehensive understanding that directly impacts your UX projects.

💼 Use Case: Dive into a real-world example, analyzing marketing data and discovering how it can be applied to attract new audiences and drive business growth.

✍️ Exercise: Participate in a hands-on exercise with provided data, guided by our expert instructor, followed by a live demonstration of how to interpret and utilize the results.

🔗 Summary: Recap the importance of aligning stakeholder questions with research outcomes, ensuring your recommendations are actionable and directly aligned with business goals.

We have only a few slots left for this workshop, and it's happening in just 3 days! Don’t miss out on this unique opportunity to elevate your UX research and make a lasting impact on your business.

Register Now!

Secure your spot!


About Diana:

Diana is a seasoned product researcher at SEMrush with over 8 years of experience in the user experience field. As the driving force behind creating and leading her company's UX research team, Diana has been instrumental in identifying the right problems to solve and prioritizing research projects. Her insights have significantly influenced stakeholder decision-making, making her a trusted voice in the industry. With a strong background in UX design, research, SEO, and marketing, Diana has also mentored professionals from various companies, helping them tackle complex challenges with innovative solutions.

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[Only 3 DAYS TO GO] Using Marketing Data To Elevate Your UX Strategy
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Different Routes into UX
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Jan 19, 2024 • 
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How to land a UX job in 2024
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Jan 12, 2024 • 
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How to land a UX job in 2024
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Conducting In-Depth Interviews in Qualitative Research
Tips for Crafting an Effective Interview Guide
Jan 22, 2024 • 
Yao Adantor
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